Author: Sam Allcock
Sam Allcock
Sam Allcock is a seasoned media professional and content strategist with a passion for storytelling across digital platforms. As a contributor to Abu Dhabi Week, Sam brings a sharp editorial eye and a deep appreciation for the culture, innovation, and lifestyle that define the UAE capital. With over a decade of experience in journalism and public relations, he covers everything from local events and business trends to travel, dining, and community highlights. When he's not writing, Sam is exploring the hidden gems of Abu Dhabi, always on the lookout for the next story worth sharing.
Twenty youth-led startups have been awarded financial and technical support as part of Jordan’s “Najahna” program for youth economic empowerment. The initiative is a joint effort by Plan International, the Ministry of Digital Economy and Entrepreneurship, and Orange Jordan. The selected projects emerged from a pool of 100 startup ideas that qualified through a nationwide Entrepreneurship Hackathon held earlier this year. The hackathon was a key initiative under the National Entrepreneurship Policy, aimed at fostering innovation across priority sectors such as agri-tech, renewable energy, tourism, and education. The startups are now being incubated at the Orange Digital Center, where they…
As the FIFA Club World Cup 2025 intensifies, Dubai is rolling out the red carpet for football fans with two elite match-viewing experiences. From July 4 to 13, Eclipse Lounge at InterContinental Dubai Festival City and Belgian Café at Crowne Plaza Dubai Festival City are transforming into immersive fan destinations, screening every knockout match live with style and flair. Whether fans are backing Europe’s titans, South American powerhouses, or local favourites, these venues offer more than just a screen—they deliver atmosphere, hospitality, and culinary excellence worthy of the world’s biggest club competition. Eclipse Lounge: Football with a View Perched on…
Creating truly authentic sound in a pair of earbuds has long challenged audio engineers. Tiny drivers squeezed into shells smaller than a coin must somehow recreate the full range of audible frequencies — from deep bass rumbles to crisp high-pitched tones — all while fitting comfortably into the human ear. The new HUAWEI FreeBuds 6 aims to change that, introducing a significant leap forward in wireless audio performance. Leveraging a dual-driver system and AI-powered sound personalisation, Huawei’s latest earbuds promise nothing short of a studio-grade listening experience. Solving the Physics of Sound Most earbuds rely on a single dynamic driver,…
AI adoption in the workplace has surged dramatically, with daily usage among global desk workers increasing by a staggering 233% in just six months, according to Slack’s latest Workforce Index. The survey of 5,000 desk workers worldwide paints a clear picture: AI is no longer just a tool for automation — it’s becoming a powerful engine of productivity, creativity, and job satisfaction. The findings highlight a growing trust in artificial intelligence and its role in reshaping how people work. Some 60% of global desk workers now report using AI, with 40% having worked alongside AI agents. Those who use AI…
Yas Island, Abu Dhabi’s premier leisure destination, has rolled out an action-packed summer programme offering visitors of all ages immersive entertainment, thrilling adventures, and unbeatable family deals through to the end of September. This year’s theme park offerings feature several new shows, ride expansions, and seasonal specials across its award-winning attractions, aiming to deliver both adrenaline-pumping action and enriching experiences for families. Engineering Meets Entertainment at Ferrari World Ferrari World Yas Island unveils “Officina Maranello”, a live spectacle running until 31 August. Audiences will follow engineer Dina and her team through the meticulous creation of a Ferrari V12 engine. With…
Jazeera Airways has launched its first-ever direct flight from Kuwait to Sochi, Russia, marking a new milestone in the airline’s growing international network and opening a new travel corridor between the Gulf region and Russia’s scenic Black Sea coast. The inaugural flight departed today from Jazeera Terminal 5 at Kuwait International Airport with a ceremonial send-off, celebrating the launch of a route that will now operate twice weekly. The new service adds to the carrier’s 13 existing weekly flights to Moscow Domodedovo Airport (DME), expanding its footprint in Russia and enhancing travel options for leisure and business travelers alike. Sochi,…
Abu Dhabi’s real estate and lifestyle ambitions received a significant boost this week as Modon’s Wadeem residential development on Hudayriyat Island sold out within 72 hours of its launch, generating AED 5.5 billion in sales. The record-breaking sell-out makes Wadeem the highest-valued property release in Abu Dhabi in 2025 so far, with buyers drawn to its blend of exclusive coastal living and modern, people-centric community design. Set against the scenic backdrop of the Arabian Gulf and facing the prestigious Al Bateen district, Wadeem marks the first residential plot release on Hudayriyat Island — a destination envisioned as one of the…
BMW Group Middle East has reported a 15.3% year-on-year increase in BMW sales for the first half of 2025, reflecting strong customer demand, robust importer performance, and sustained strategic investment across the region. The UAE continues to lead BMW’s performance in the Middle East, with growth also driven by strong sales of BMW M, MINI, and BMW Motorrad models. High-performance and premium offerings across the product range were standout contributors. Performance Highlights Customer Experience & Retail Transformation The Retail.Next transformation across BMW Group Middle East’s retail network continues to redefine the customer journey, blending digital and physical interactions for a…
GMC Middle East has officially launched the next-generation 2026 GMC Terrain, marking a striking evolution of its compact SUV and reinforcing the brand’s “Professional Grade” philosophy. With new design language, improved off-road capabilities, enhanced connectivity, and a suite of premium trims, the Terrain is set to appeal to adventurers, luxury-seekers, and everyday drivers alike. A Trim for Every Lifestyle GMC has revamped its trim strategy with a focus on distinct customer needs: Modern Performance, On and Off-Road All trims are powered by a 1.5L turbocharged 4-cylinder engine, offering: The AT4 trim stands out as the most capable Terrain ever, thanks…
NVIDIA has rolled out major updates for GeForce RTX 50 Series gamers this week, headlined by DLSS 4 with Multi Frame Generation support in several top titles. Mecha BREAK, Diablo IV, and Still Wakes the Deep now feature native DLSS 4 support, significantly boosting frame rates, while Neverness to Everness (NTE) begins its Closed Beta with the latest performance enhancements. The improvements arrive with NVIDIA’s latest GeForce Game Ready Driver, delivering launch support for Mecha BREAK and newly enhanced experiences in Diablo IV and Monster Hunter Wilds. The driver also ensures full compatibility with the latest RTX 5050 desktop and…