Author: Sam Allcock
Sam Allcock
Sam Allcock is a seasoned media professional and content strategist with a passion for storytelling across digital platforms. As a contributor to Abu Dhabi Week, Sam brings a sharp editorial eye and a deep appreciation for the culture, innovation, and lifestyle that define the UAE capital. With over a decade of experience in journalism and public relations, he covers everything from local events and business trends to travel, dining, and community highlights. When he's not writing, Sam is exploring the hidden gems of Abu Dhabi, always on the lookout for the next story worth sharing.
In a decisive move to combat the climate crisis, the Emirates Green Building Council (EmiratesGBC) convened its 14th Annual Congress across Dubai and Abu Dhabi, rallying stakeholders under the theme ‘Mission to 1.5C: Be Bold on Buildings’. The event underscored the built environment’s pivotal role in meeting the UAE’s Net Zero by 2050 strategy, spotlighting the urgency of aligning national policies and market practices with global climate goals. The two-day congress brought together regulators, industry leaders, academia, and civil society, setting ambitious yet achievable short-, medium-, and long-term goals rooted in the UAE’s Third Nationally Determined Contribution (NDC 3.0) and…
In a pivotal move to elevate Oman’s global identity, Oman Air has signed a Memorandum of Understanding (MoU) with the Nation Brand Office, aligning the airline’s mission with Oman’s newly launched national branding campaign. The agreement marks a strategic collaboration between two of the country’s most visible institutions, amplifying Oman’s voice in global tourism, trade, and cultural narratives. The Nation Brand initiative, introduced earlier this year by His Majesty Sultan Haitham bin Tarik, aims to share the Sultanate’s heritage, values, and forward-looking ambitions with the world. As one of the first institutions to formally adopt this branding framework, Oman Air…
In celebration of International Women’s Day 2025, the Merck Foundation, the philanthropic arm of Merck KGaA Germany, reaffirmed its commitment to empowering women and girls across Africa. The foundation, in partnership with First Ladies of Africa, Ministries of Health, Education, Gender, and Communication, continues a 13-year journey of impactful development programs that place women and girls at the forefront of change. “Empowering girls and women is at the core of all our initiatives,” said Senator Dr. Rasha Kelej, CEO of Merck Foundation and one of Africa’s most influential women for six consecutive years. “We recognize the immense potential of women…
This summer, The Hotel Galleria Jeddah, Curio Collection by Hilton, invites guests to indulge in an elegant city break with its Summer 2025 Campaign, offering up to 20% off room bookings. Whether you’re planning a chic staycation or exploring Jeddah’s unique charm, the offer delivers luxury, comfort, and savings in one of the city’s most iconic addresses. Located along the bustling Tahlia Street, the hotel is inspired by Milan’s famed Galleria Vittorio Emanuele II, blending Italian architectural grandeur with warm Saudi hospitality. With 363 opulent rooms and suites, a rooftop pool, and signature dining, it’s the perfect haven to escape…
By the end of 2027, over 40% of agentic AI projects will be canceled due to escalating costs, insufficient business value, or inadequate risk controls, according to a new forecast by Gartner, Inc. The findings reflect growing skepticism around the real-world viability of agentic AI as organizations struggle to transition from experimentation to scaled deployment. “Most agentic AI projects right now are early-stage experiments or proofs of concept that are mostly driven by hype and are often misapplied,” said Anushree Verma, Senior Director Analyst at Gartner. “This can blind organizations to the real cost and complexity of deploying AI agents…
At Tech World Shanghai 2025, Lenovo pulled the curtain back on its most advanced gaming laptop to date — the Lenovo Legion 9i (18”, 10) — engineered for both hardcore gamers and game developers seeking elite performance, AI-powered support, and immersive visual capabilities. Described by Lenovo as a device that “sets a new standard”, the Legion 9i integrates next-gen technologies to meet the growing demands of modern gaming and real-time 3D content creation. With an 18” PureSight display supporting up to 4K in 2D and optional 2K 3D support — without the need for glasses — the device is as…
NIKE, Inc. announced today the nomination of Jørgen Vig Knudstorp, former CEO of the LEGO Group, for election to its Board of Directors at the company’s upcoming 2025 annual shareholders’ meeting on September 9, 2025. Knudstorp, known for his transformative leadership at LEGO, served as the toy giant’s President and CEO from 2004 to 2016, then as Executive Chair of LEGO Brand Group until 2023, and currently holds the role of Deputy Chair of the LEGO Foundation. He originally joined LEGO in 2001, holding various strategic and leadership roles before taking the helm during a pivotal turnaround phase. “Jørgen’s strong…
At a high-octane launch event in Dubai, Nissan set the stage for a new era of performance with the world premiere of the most powerful-ever Patrol NISMO, alongside the regional debut of the exhilarating Nissan Z NISMO. The event brought together over 250 guests, including customers, motorsport enthusiasts, and media, to celebrate Nissan’s legendary racing DNA and deep connection with Middle Eastern drivers. The dual unveiling marked a pivotal moment for the brand’s NISMO (Nissan Motorsports International) line-up, reinforcing its commitment to creating emotionally charged, high-performance vehicles tailored for the region’s driving culture. Unveiled with dramatic flair, the Patrol NISMO…
JAGGAER, a global leader in autonomous commerce, has announced the launch of JAI—an advanced AI-powered procurement orchestrator that reimagines the relationship between procurement professionals and enterprise technology. Described as a human-guided intelligent partner rather than a traditional assistant, JAI is poised to transform enterprise procurement into a dynamic, outcome-driven experience. Built as the next evolution of JAGGAER Assist and embedded within the JAGGAER One platform, JAI (pronounced “Jay”) leverages the latest advancements in large language models (LLMs) to offer a powerful suite of capabilities, including natural language Q&A, PO invoice anomaly detection, and generative AI for summarization and drafting. With…
Dubai Investments, a leading company listed on the Dubai Financial Market, has officially launched construction on Asayel Avenue, a new AED 400 million residential cluster within its flagship Mirdif Hills development. The project is being developed through Dubai Investment Real Estate (DIR), the Group’s real estate subsidiary. The ground-breaking ceremony, held in Mirdif, was attended by senior officials from Dubai Investments and DIR, along with representatives from the project’s consultants and contractors. The move marks a significant new chapter for the Mirdif Hills community, already known for its integrated and family-friendly design. “Asayel Avenue reflects our commitment to sustainable, high-quality…