In a strategic move to spotlight the UAE’s cultural heritage on a global stage, the Dubai Culture and Arts Authority (Dubai Culture) has signed a Memorandum of Understanding (MoU) with the Dubai Racing Club (DRC). This landmark partnership aims to integrate Emirati customs and creativity into the Dubai World Cup experience, positioning it as a celebration of both sport and national identity.
Signed by Hala Badri, Director General of Dubai Culture, and Ali Abdulrahman Al Ali, CEO and Board Member of DRC, the agreement sets the stage for joint initiatives that elevate both tangible and intangible aspects of heritage. The collaboration will see the two organisations share expertise, co-develop cultural programs, and promote local traditions at one of the world’s most prestigious horse racing events.
“This MoU supports the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to enhance cultural unity and international representation,” said Hala Badri. “Our cooperation with the Dubai Racing Club reflects our shared ambition to nurture creative industries and provide new platforms for local talent.”
The MoU aligns with Dubai’s broader strategic goals of fostering collaboration among government and private entities to preserve national heritage. With the Dubai World Cup set to mark its 30th anniversary in 2026, the timing is significant.
Ali Al Ali emphasized the cultural dimension this agreement adds to the event. “The Dubai World Cup has grown into more than a sporting spectacle—it is a space where culture, sport, and international audiences converge,” he said. “This partnership enhances the racing experience by showcasing the UAE’s traditions and values.”
Held annually at Meydan Racecourse since 1996, the Dubai World Cup attracts a global audience of racing enthusiasts and dignitaries. With this MoU, future editions will feature curated cultural programming to highlight Emirati arts, crafts, storytelling, and performances.
The collaboration also supports Dubai Culture’s sectoral priorities, which include safeguarding heritage and empowering creative professionals to present their work to international visitors. It reflects a shared understanding that the nation’s identity can be promoted through dynamic, experiential engagement rather than static displays.
Looking ahead, both organisations plan to unveil a series of initiatives in the lead-up to the 2026 Dubai World Cup that will blend traditional cultural elements with modern interpretations, offering visitors an enriched, multidimensional experience.
As Dubai continues its trajectory as a global hub of innovation, sport, and culture, this partnership signifies a renewed commitment to ensuring that the UAE’s legacy remains a visible and celebrated part of its future.
