Nissan is set to unveil two high-performance models from its NISMO lineup at a globally livestreamed event in Dubai on 24 June 2025, marking a significant moment for the brand’s presence in the Middle East.
The event, scheduled for 7:30 PM GST (GMT +4), will feature the world premiere of the all-new Patrol NISMO, alongside the regional debut of the Nissan Z NISMO, offering enthusiasts an early glimpse into Nissan’s latest performance innovations.
Open to customers, media, influencers, and automotive enthusiasts, the event highlights Nissan’s growing emphasis on motorsport-inspired design and performance in the region. The livestream will be broadcast globally via YouTube, allowing fans from around the world to witness the unveiling live.
🔴 Watch Live on YouTube
The Patrol NISMO, one of the most anticipated launches in the region, has been developed specifically with Middle Eastern customers in mind. It blends the rugged reliability of Nissan’s flagship SUV with performance enhancements and distinctive design updates that reflect the NISMO motorsport heritage.
Joining it on stage, the Nissan Z NISMO will make its regional debut, bringing a sharper edge to the already iconic Z sports car. With upgraded aerodynamics, tuning refinements, and bold styling, the Z NISMO continues the Z lineage’s legacy as a symbol of driving passion and innovation.
Both vehicles will lead what Nissan calls the Red Ring Society – a bold new campaign celebrating NISMO’s identity, uniting design, speed, and precision engineering.
“This is more than a launch,” a Nissan representative noted. “It’s a statement about Nissan’s commitment to performance in the Middle East and a celebration of our most passionate enthusiasts.”
The NISMO event comes amid growing demand for performance-focused vehicles in the region, with Nissan increasingly positioning itself as a key player in this segment. With its strong legacy and modern engineering, the brand aims to engage a younger, thrill-seeking audience while honouring its deep motorsport roots.
As anticipation builds, Nissan’s Dubai showcase promises to deliver high drama and horsepower – all live on screen for a global audience.
